Having a website in the digital age is vital for any business. A social media page is important but is definitely not enough to compete within such highly competitive markets, both with local and international competitors. Therefore, having a combination of a well-designed and functional web and a social media page will reap many benefits.
Some might argue that they do not need an online presence as they do not provide e-commerce however potential customers are expecting to see your brand online so that they can gather information prior to making their purchasing decision. If you’re not found online the probability is that your customer base will decrease and you’ll be losing out on numerous potential customers.
How to stand out in the crowd!?
Having said that, simply having a website is not enough. You must use various tools to ensure that your clients are directed easily to your website. If this is not done it will be lost with thousands of other websites. That is why SEO (search engine optimisation) is key to ensure that your website is one of the top links on search engines.
Constantly updating content on your website is very important for a couple of reasons, mainly:
Keeping your customers updated with that is going on with your company
Maintaining and improving your search engine ranking
Website services at MAP IT??
At MAP IT we focus on proving our clients with the whole package; a well designed and functional website that will make your business stand out in the crowd of numerous competitors.
With the use of WordPress sites, we can design your beautiful new website and apply our skill set & experience to incorporate SEO best practises to help your website rank well on search engines and improve your presence on the internet.
Finally, apart from WordPress websites, at MAP IT we also offer custom software development to cater for your business requirements such as – Online Bookings, E-commerce, Timesheets, CRM, Job Scheduling and much more. Contact us here to get to know more!